The strength of the site and its relationship to the topic

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There are approximately 200 factors that it relies on to rank search results, and this was confirmed by Brian Dean, one of the most famous SEO experts in the world. Each of these factors has its own weight, as there are factors that are much more important than other factors, so let me mention to you the most important factors that Google relies on in ranking search results, which are considered an essential cornerstone of understanding what SEO is.

This is the most important factor. The size of the content and images, the nature Telegram Number Data of the words used, and the format of the content itself is the most important factor in ranking at the top of the search results. 2. The extent of the site’s responsiveness to mobile phones : Approximately more than 60% of people’s movement on the Internet is via phone, so the site must be responsive, look good on phones, and be easy to browse. 3. Site speed : The slower the site loads, whether on the phone or on the desktop, the more this negatively affects the user experience of those searching on Google. We are in the age of speed, so your site must be as fast as possible so that Google makes it top the search results.



The site must be specialized or have strength and influence (Authority, as Google itself says). For example, let us assume that someone is searching for medical information. Do you think that the websites of famous medical magazines and websites that are run by specialists are equal to regular websites that are not run by experts, or that talk about the subject casually? The more specialized the site is, and talks about the topic being searched for from more than one angle, the more it will appear in the first search results 5. Backlinks : This is the number of links that the site gets from other sites. For example, I mentioned in this article the Search Engine journal site, and this is considered a backlink. The more these links, the more powerful and trustworthy the site becomes in the eyes of Google.