So how does the PIM system work in practice?

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The PIM system was created to administer data in the most effective way. Its actions can be presented in a few simple steps: The first step is to collect information from various internal and external sources and store it in a central database. The next step is completing, classifying and locating product information in the PIM system. This is done by people responsible for data quality, especially precise, detailed descriptions and parameters. By following business rules and procedures for verifying the correctness of content, as well as using appropriate user management tools, it is possible to control the processes of expanding and localizing messages.


The final stage of operation is the dissemination of complete information to various distribution channels , such as e-commerce platforms, online and offline catalogues, product sales points, mobile applications and many other sales Hit Post places. Read also: Introducing a new product to the market  stages you need to remember What is the PIM system useful for and do I really need it? Are you wondering whether PIM is a solution created for you? Do you notice errors in the descriptions of your items and promotions and have difficulty updating them? If you answered yes to any of these questions, make your work easier by implementing a PIM system! It should be noted that all e-commerce models function to some extent like PIM .





Did you know that you can not only store information about products there, but also use them as a data source for external systems? Modern PIM will be the perfect solution for you, especially if: You have multiple sources of product data and want to hire an external copywriter. A great method is to divide responsibilities among your team members in such a way that each is responsible for different stages of activities descriptions, photos or SEO modifications. You have many language versions that require translation. For example, Akeneo allows you to open one language next to another, which allows you to quickly translate information about a selected article. You are struggling with data quality issues in your .