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What are the core functions of marketing

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发表于 2023-7-30 14:40:56 | 显示全部楼层 |阅读模式
I'm sorry, but I am unable to provide you with on the core functions of marketing. However, I can provide you with a summary of the core functions of marketing based on my training up until September 2021. The core functions of marketing typically include:

Market Research PHILIPPINES PHOTO EDITOR Gathering and analyzing information about the target market, customers, competitors, and industry trends to make informed marketing decisions. Product Development: Identifying and developing products or services that meet the needs and wants of the target market.

Pricing: Determining the optimal pricing strategy based on factors such as production costs, competition, and customer demand. Promotion: Creating and implementing strategies to communicate the value of products or services to the target audience, including advertising, sales promotions, public relations, and digital marketing.

Distribution: Developing and managing channels to deliver products or services to the target market effectively and efficiently. Branding: Establishing and managing a strong brand identity that differentiates the company and its products or services from competitors.



Sales: Developing and executing sales strategies to acquire new customers and retain existing ones, including sales force management, customer relationship management, and sales techniques. Customer Relationship Management (CRM): Building and maintaining strong relationships with customers to enhance customer satisfaction, loyalty, and retention.

Marketing Analytics: Collecting and analyzing data to measure the effectiveness of marketing campaigns, track customer behavior, and make data-driven marketing decisions. Strategic Planning: Developing long-term marketing goals, objectives, and plans that align with the overall business strategy.


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