If we dedicate ourselves to direct sales, the entire process becomes very

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Omplex and therefore becomes very expensive. Managing a very high number of clients is complicated administrative management. One of the reasons for this complexity is the number of small orders we have. Having to manage many small orders will increase management costs. In cases like this, wholesale sales are much better. Wholesalers handle large sales volumes, have adequate administrative infrastructure and distribution systems to satisfy their retail customers. What are the types of wholesalers that we can find? Wholesalers can be classified according to the following criteria: Relationships with other wholesalers. Location. Ownership of the products. Sales technology. Specialization of the activity. Let's go into detail with the description of each of these types. 1. Types of wholesalers according to their relationship with other wholesalers Depending on their relationships with other wholesalers, they can be classified as independent or central purchasing groups .

Purchasing centers are wholesale complexes that bring together a wide variety of merchandise. Physically it would be like a market but for wholesalers. They are responsible for the distribution of products, providing information on supply and demand and defining prices in the wholesale market according to the law of supply and demand . Examples of purchasing centers are stores such as Mercamadrid or Mercabarna and  Job Function Email List many others with similar characteristics in other cities. There are several wholesale markets, especially for fruits and vegetables, fish and meat. Virtually all the merchandise sold in large cities comes from these wholesale centers. Wholesale centers have a lot of activity throughout the day but especially at dawn, which is when retailers go there to make their purchases. If you want to see what a wholesale market is and how its activity develops, watch this video. 2. Classification of wholesalers according to their location In this classification we distinguish two types: Origin wholesalers.



Destination wholesalers. The original wholesalers are located near the producing areas and are specialized in marketing few products. These products usually come from agriculture, livestock or fishing. Destination wholesalers have their operations centers in high consumption areas. They buy the products from the source wholesalers and sell them to the retailers. An example of destination wholesalers are the purchasing centers that we mentioned above. 3. Classes of wholesalers according to the ownership of the products marketed We are used to wholesalers who also own the products they sell, but not all of them are like that. Wholesalers who do not own the products they sell are called intermediary agents . The function of these wholesalers is to facilitate contact between buyer and seller, a task for which they obtain a commission depending on the volume of the sale. By not being owners of the products in transaction, they avoid risks and inventory management.