LinkedIn for companies: why should you be on this social network?

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LinkedIn profiles  are identified by CV and the current role the professional wishes to occupy in the value chain. Unlike other social networks, users of this business and employment network usually have clear objectives on the platform and their time on it is not mere entertainment or distraction, which is why it is ideal for a B2B (Business-to-business) strategy. business) ????. Optimizing your presence on this social network and nurturing your company with the benefits that the tool provides is essential. Here, we list the main 5 opportunities that having a company page on Linkedin brings to your online marketing strategy: Article Index Adds value to SEO positioning  Allow your human capital to identify with the company in their own profiles Create opportunities for new businesses Amplifies the dissemination of company messages to specific audiences Provides tools to facilitate the recruitment of professionals .

Why you shouldn't use LinkedIn as a business? Adds value to SEO positioning  Thanks to the fact that it is one of the main social networks in the world in terms of number of users, search engines rate user profiles and also company profiles with good positions. Allow your human capital to identify with the company in their own profiles Your professionals are part of the company's Phone Number List  communication and their training, inclusion and career make the spirit of your business visible. Create opportunities for new businesses It encourages direct communication with clients and provides a space for creating links between professionals that strengthen your corporate image. Amplifies the dissemination of company messages to specific audiences .



LinkedIn users are identified by their professional streak. If your clients are part of this world, it is the ideal place to find them, communicate with them directly and remain available for the future. Provides tools to facilitate the recruitment of professionals  One of the most important challenges that companies face today is finding the ideal Human Resources profiles to accompany the spirit of the company. Through LinkedIn we can share job searches that will connect with the desired audience through their information logarithms. If your company has a B2B business strategy , LinkedIn should be a priority and even have a regular investment budget to maintain an active presence with constant improvements. Why you shouldn't use LinkedIn as a business.